PET Shorts & Data Sorts
Learn how innovative leaders democratize data to drive business. Their short stories offer a glimpse into how they secure and protect data with privacy-enhancing technologies (PET) while making insights accessible to those who need it most.
PET Shorts & Data Sorts
Incentivizing behavior to drive customer acquisition [feat. Caroline Harrison @ HSBC UK]
Top Takeaways from Caroline Harrison, Head of Digital Marketing
- The demise of third party cookies changes everything
- Align with Marketing to collect, store, and share customer data the right way
- When to rely on consent and how to get it
- How to leverage partners to change customer behavior and improve experience
- Dream big and don’t be limited by the resources you currently have
Recommended Podcast:
Digital Marketing Podcast
Conferences to attend:
MAD//Fest (marketing//advertising//disruption) in London | July 2023
Privacy Enhancing Technology Summit North America in New York| May 2023
Want a free ticket or to meet at the conference? Message me on LinkedIn.
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