![Incentivizing behavior to drive customer acquisition [feat. Caroline Harrison @ HSBC UK] Artwork](https://www.buzzsprout.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCQnJ3ZUFZPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--08c114f50730629e0388682bf934411de0ed0e02/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdDVG9MWm05eWJXRjBPZ2hxY0djNkUzSmxjMmw2WlY5MGIxOW1hV3hzV3docEFsZ0NhUUpZQW5zR09nbGpjbTl3T2d0alpXNTBjbVU2Q25OaGRtVnlld1k2REhGMVlXeHBkSGxwUVRvUVkyOXNiM1Z5YzNCaFkyVkpJZ2x6Y21kaUJqb0dSVlE9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--1924d851274c06c8fa0acdfeffb43489fc4a7fcc/14.jpg)
PET Shorts & Data Sorts
Learn how innovative leaders democratize data to drive business. Their short stories offer a glimpse into how they secure and protect data with privacy-enhancing technologies (PET) while making insights accessible to those who need it most.
PET Shorts & Data Sorts
Incentivizing behavior to drive customer acquisition [feat. Caroline Harrison @ HSBC UK]
Top Takeaways from Caroline Harrison, Head of Digital Marketing
- The demise of third party cookies changes everything
- Align with Marketing to collect, store, and share customer data the right way
- When to rely on consent and how to get it
- How to leverage partners to change customer behavior and improve experience
- Dream big and don’t be limited by the resources you currently have
Recommended Podcast:
Digital Marketing Podcast
Conferences to attend:
MAD//Fest (marketing//advertising//disruption) in London | July 2023
Privacy Enhancing Technology Summit North America in New York| May 2023
Want a free ticket or to meet at the conference? Message me on LinkedIn.
If you like what you heard today, please do us a solid and leave us a 5-star review.
To nominate guests and topics to discuss, send me a message.
Your feedback is welcome and encouraged. How else are we going to improve :)
Thank you for reading our show notes.
Sending hugs and high fives!
